MAISON GUIDA | Every thread tells a story
Timeless Elegance
Elegant wardrobe staples, made for you
Sustainable Craftsmanship
Handcrafted in Italy with local, ethical materials.
Unique Designs
Artisanal Shop Slow fashion in Turin
Made for You
Custom-fit and inclusivity 100% tailored by us
drop 1 | 2025.. Finally Spring
Something warmer
The Iconic Bella Trench Coat
Timeless design, for women who value originality and authenticity.
Scopri la Collezione Permanente
Unleashing beauty with elegance and style, from runway to everyday
Come and meet us...
What Maison Guida Stands For

Personalized Style
Years of hands-on experience and refined technique go into every product and tip we share.

Tailored Elegance
Every detail is designed around you — your beauty, your lifestyle, your story.

Modern Innovation
We embrace the future of beauty with trend-aware, cutting-edge solutions that feel just right.

Italian Warmth
We care deeply. Marika and our team are here to guide you with heart and hospitality.
Testimonials
"The perfect opportunity to find what you will never find anywhere, original is an understatement, Marika is as unique as her creations, you will find friendliness, smiles and certainly what you were looking for."
Rebecca Barbieri
Italy
"A beautiful boutique, to be included in an original shopping itinerary in Turin, away from the big brands. A stylist passionate about her work who offers few pieces, but elaborate, and above all beautiful!"
Cristina Angelucci
Italy
"I received the parcel. The coat is fantastic. Thank you so much. I am looking forward to wearing it tomorrow in Viareggio where rain is forecast!"
Emma
Scotland
"Very good, helpful and smiling. Buying here means being "welcomed": it's natural for Marika to grasp the nuances of my desires and even when I struggle to explain what's on my mind, she always manages to hit the mark! A stylist capable of putting the client at ease, a rare gift. Thanks Marika!"
Gisella Pasciuti
Italy