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About Us 

Welcome to Maison Guida


Our Story: Sustainable Craftsmanship with Italian Heart


Local organic materials, design, and manufacturing are under our care, including the designs and digital prints of the fabrics, which are, of course, as bio and certified as possible.

We are always committed to creating collections that last over time.




Our Limited Edition Products Handmade in Turin, 
Designed for the World


For 20 years, we have been promoting original and unconventional clothing.

We neither create nor follow fashion; we dress the soul, providing solutions for those who want to stand out and express their taste. We produce a few pieces at a time to avoid waste, and we design those few to last over time, transcending every trend without ever appearing outdated. In fact, many customers testify that even after years, our pieces still look new and cutting-edge.

Turin Shop – Piazza Vittorio


Step into our boutique in the heart of Turin and discover Maison Guida’s unique pieces, limited collections, and timeless wardrobe staples. For the past two years, we’ve called Piazza Vittorio home, after moving from our original shop in San Salvario and bringing intentional beauty and curated style to the city center.

Personalized Style

Every piece and every recommendation at Maison Guida is shaped by years of hands-on experience and a genuine passion for refined technique. We believe true style is personal, so we take the time to understand your story, your lifestyle, and what makes you feel your best.

Tailored Elegance

Every detail in our collections is thoughtfully designed with you in mind. We invite you to experience our approach to modern Italian elegance, where craftsmanship meets individuality.

Come visit us in Piazza Vittorio, and let’s create something beautiful together.